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WEBStrategy and communications consultancy Global Think Group (GTG) has appointed Shane Horgan as its Digital Director. Following the appointment, the strategy and communications consultancy will.
MullenLowe MENA lifts Campaign of the Year - MEA award at …
WEB11 hours ago · MullenLowe MENA has won the Campaign of the Year – Middle East & Africa at the New York Festivals AME Awards for its ‘Fixing the bAIs’ campaign created for Aurora50, a leading diversity, equity, and inclusion (DEI) impact agency.
Aaron Starkman to chair Big Global Awards judging
WEB10 hours ago · Aaron Starkman to chair Big Global Awards judging. Shantelle Nagarajan. “Campaign is one of the most respected creativity publications in the world,” says Rethink's Aaron Starkman. Aaron Starkman, Global Chief Creative Officer, Rethink. There is no question that Aaron Starkman, Global Chief Creative Officer of Rethink, is having a big year.
The power of programmatic DOOH, brand engagement in MENA
WEB1 day ago · Yazle's Dylan Temple-Heald writes on how programmatic DOOH effectively boosts brand engagement, especially in malls in the MENA region.
Visa reintroduces brand with Meet Visa Campaign
WEBSep 2, 2021 · Inviting the world to ‘Meet Visa,‘ Visa unveiled the initial phase of its brand evolution spotlighting the diverse capabilities of its network and commitment to enabling global economic inclusion. Aligned closely with the company’s business strategy, this phase includes the debut of a dynamic global marketing campaign and a …
Why creativity still matters more than data - Campaign Middle East
WEB1 day ago · Why creativity still matters more than data. “The industry that once championed creativity has now succumbed to the data play and tactical methodology,” says Andarakis Advisory's Vipul Vikash. Everyone, especially brands, agencies and marketers, is so obsessed with and engrossed in the data dump that they have turned a blind eye to ...
All the MENA winners from Cannes Lions 2024 - Campaign Middle …
WEBJul 29, 2024 · This year’s Cannes saw UAE and KSA agencies pick up 22 Lions and a Grand Prix across a total of 15 campaigns. Regional brands, who worked with global agencies, also picked up their own Lions. Here’s a compilation of all the MENA winners.
News Archives - Campaign Middle East
WEBBig Kahuna Films partners with The Loeries Subscribe to Campaign Magazine > Login to My Account > Sign up to our Newsletter > FOLLOW US Terms & Conditions Contact Us ...
Podcast Archives - Campaign Middle East
WEBPodcast: How to win at Dubai Lynx Subscribe to Campaign Magazine > Login to My Account > Sign up to our Newsletter > FOLLOW US Terms & Conditions Contact Us ...
About - Campaign Middle East
WEBAbout Campaign Middle East is the authority for the marketing and communications industry in the region. It provides essential and market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the …