Chris Suchánek: Founder and CSO of Firm Media, pioneering marketing excellence in the specialty medical sector with award-winning brands. Let’s not sugarcoat it. Most companies? They’re winging it.

General Motors is relaunching GMC as a premium brand in South Korea, which includes the introduction of new models ...

Like a software update no one agreed to install, AI has quietly and profoundly rewritten the rules of brand strategy. Zero-click search has effectively sidestepped the web, and AI-enabled systems now ...

As brands expand across digital platforms, streaming ecosystems, and global marketplaces, traditional trademark enforcement ...

Having employees act as brand ambassadors is a low-cost way to increase your company's marketing reach and engagement ...

For three years, the AI category has been a branding wasteland. Every company looks the same, sounds the same, and pivots so ...

In 2025, playing it safe isn’t an option. It’s time for brands to stop following the rules and instead challenge them. There are so many touchpoints consumers engage with nowadays, and algorithms that ...

Alysammy has officially rebranded as Kineteck, marking a pivotal moment in the company’s evolution. This transformation underscores a renewed dedication to delivering outstanding digital services ...

Press Advantage, a press release distribution service, announced the public release of its proprietary Branding Stack methodology, a comprehensive framework designed to help businesses build lasting ...

Inter & Co, Inc. ( INTR) Discusses Branding Strategy and Its Role in Driving Sustainable Growth January 29, 2026 7:00 PM EST Hello, and welcome to Inter IR talks. I'm Rafaela Vitoria, Inter Investor ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

As legislation rolls out gradually around the country — and the world — most human resources professionals expect pay transparency and pay equity to increase in importance or remain of equal ...