The UCANBE Eyeshadow Palette and Makeup Brush set is a set that’s perfect for your teenager looking to experiment and get started with makeup. Full of long-lasting, waterproof shades in nearly every ...

A red lip is one thing, but to go full throttle with rainbow-hued pigments for your glam can feel intimidating. But you don't have to be afraid of colorful eyeshadow looks. There are countless ones to ...

For green eyes, anything with a red or purple undertone is magic. Think plums, berries, and warm browns—they intensify the ...

One of my absolute favorite things in the world is colorful eyeshadow. Just a dash of a vibrant shade on your eyelid can change your whole look, and you don’t even need to break out millions of makeup ...

That's where professional makeup artists come in. These experts test countless formulas on real clients with different skin ...

The ideal eyeshadow colors for night parties can transform your makeup. Discover shades that flatter, add light, and enhance ...

The best eyeshadow palette allows for versatile and flawless makeup for every occasion and all year round. Celebrity makeup artist Allison Kaye says, “It’s fun to collect eyeshadow palettes, and it’s ...

Being over 40 doesn't mean you have to commit to wearing beige makeup. Here are 4 colorful eyeshadow for mature skin shades I love. Our editors independently select these products. Making a purchase ...

Makeup artists were feeling sweet—and a little quirky—backstage at the spring 2026 shows. Runway after runway featured ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Related story This Cult-Favorite Eyeshadow Palette Is The ...