Modern jerkbaits are things of beauty. They sport intricate paint jobs, come in assorted lengths and offer lifelike profiles. They look like they could jump from their package and start catching bass ...

Just like open water fishing, success on hard water requires using the right tools for the job. Dr. Jason Halfen No different than in open water, each trip on the ice is unique: we fish at different ...

I still remember the first ever rod and reel combo I got as a kid while on a family vacation in upstate New York. I was so excited to test it out, I went straight down to the lake with it and I caught ...