Today, protein-fortified foods and protein supplements form a market worth tens of billions of US dollars, with fitness ...

Protein is having a moment in the health and wellness world. And for good reason: The macronutrient is lauded for its role in muscle-building, losing weight, and maintaining a high metabolism, just to ...

You've probably heard a thousand times how important it is, but you might be wondering... how much do I really need? Is it ...

Women's Health may earn commission from the links on this page, but we only feature products we believe in. Why Trust Us? What's the first image that comes to mind when you think of protein powder?

No powders, no scoops, no blender cleanup nightmares; here's how you can get your protein. So, you’ve decided to get serious about your protein intake. Maybe you’re trying to build lean muscle, shed ...

Protein is popping up in everything from popcorn to coffee. Here’s why it’s trending and what you need to know.

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Gen Z has finally passed the avocado toast and ...

ANN ARBOR, Mich. – Protein bars, shakes and powders are increasingly popular among adults – but many teens may be jumping on the bandwagon too. Two in five parents say their teen consumed protein ...

The David bar’s breakout success is proof that, in our culture of optimization, one macronutrient is king. But can the protein craze last? Credit...David Chow for The New York Times Supported by By ...