EL PASO, Texas Helen of Troy has closed on its previously reported agreement to acquire the global Infusium 23 hair care business from Procter & Gamble. "We are pleased to add Infusium 23 to the ...

EL PASO, Texas Helen of Troy has entered an agreement with Procter & Gamble to acquire the global Infusium 23 hair care business for an undisclosed cash purchase price. The transaction is expected to ...

Idelle Labs may just be the beauty firm to get Infusium 23 back to its glory days. After spending almost eight years within Procter & Gamble’s hair care portfolio, along with megabrands Pantene, ...

Infusium 23, a solutions-oriented line, has changed little since Procter & Gamble acquired it with Clairol in 2001. In 2004, P&G relaunched several Clairol hair care brands, including Aussie and ...

Helen of Troy, which bought the Infusium 23 brand of hair care products from Procter & Gamble in March, is giving the 85-year-old brand its first major marketing campaign in years, Elaine Wong reports ...

Personal care company Helen of Troy Ltd. has acquired Procter & Gamble Co.’s Infusium 23 hair care business, the company said Wednesday. The purchase price wasn’t disclosed. P&G’s Infusium 23 line is ...