First there was Ads.txt, then there was App-ads.txt. Now there are Sellers.json and OpenRTB SupplyChain Object Specifications. The two new specs, released for public comment by the IAB Tech Lab on ...
According to the IAB Tech Lab, ads.txt was supposed to be “a simple, flexible, and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their ...
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