The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

When a manufacturer outside the tech sphere announces something “smart,” it’s usually a poorly executed gimmick (see: the ...

Lego has spent decades selling itself as the ultimate analog toy, a handful of plastic bricks that can become anything a ...

Even your Legos are going through a technological revolution. The toy company unveiled its “most significant evolution” in 50 ...