Artificial intelligence’s ability to speed up mundane tasks, bring ideas to life faster and drive down costs is a dream for advertisers under pressure to save money while producing exponential pieces ...
A modern agency holding company operates as a strategic parent organization that manages multiple specialized agencies, each maintaining distinct brands, cultures, and expertise while benefiting from ...
Forbes contributors publish independent expert analyses and insights. I write about the economics of AI. The AI boom has been defined by unprecedented innovation across nearly every sector. From ...
According to a recent survey by the American ANA (Association of National Advertisers), 59% of brands choose their agency partnerships on cost alone. That statistic should terrify every agency leader ...
Although the fashion industry has become more inclusive, body type and facial features still hold significance, especially for runway and high-fashion modeling. Fashion modeling agencies typically ...