TD Cowen lowered the firm's price target on Roblox to $70 from $77 and kept a ‘Sell’ rating. ・Roblox in a blogpost on Tuesday ...

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

The cosmetics company seeks to attract Gen Alpha and Gen Z shoppers in the gaming universe with avatars that reflect their ...

Roblox, with a largely Gen Z user base, aims to convince marketers of its potential beyond being a gaming platform for kids.

A report details 600 brand activations on Roblox across categories including toys and sports, up from around 400 in 2024.

Roblox has released its 2025 Replay report which spotlights just how big the game is, especially with Gen Z. Credit: Roblox Roblox is quickly making moves to address that and looking at the company's ...

Roblox's CMO details how internal and external partnerships help the global online platform take creative technology innovation to the next level.

How else are you gonna teach Gens Z and Alpha to wax on and off? By Tony Maglio Tony Dokoupil’s ‘CBS Evening News’ Debut Included a Big Flub, but You Won’t See It on Streaming — Here’s Why ‘Mayor of ...

Gen Alpha and Gen Z shoppers don’t want to be sold to, according to Tara Loftis, Global President, Dermatological Skincare at Galderma, owner of brands Differin and Cetaphil. So if this age group is a ...