This story is part of a series on the current progression in Regenerative Medicine. This piece is part of a series dedicated to the eye and improvements in restoring vision. In 1999, I defined ...

A head-scratching optical illusion challenges the perception of color and how the brain plays tricks on us. In an image created by the UK contact lens vendor Lenstore, a series of lilac letters ...

Here’s what you’ll learn when you read this story: The way we perceive color may seem obvious, but for more than a century, scientists have been trying to mathematically work out how humans perceive ...

Colour perception is one of the most complex and debated phenomena in visual neuroscience and psychology. It encompasses how the human visual system interprets wavelengths of light to produce the ...

Technology used by UC Berkeley researchers to see a new color may allow for development of new ways to see and research eye diseases. The machine, dubbed Oz, was previously used to shoot lasers into ...

Neuroscientists and designers are reframing color as a subjective brain-constructed experience rather than a fixed external reality. This shift is influencing 2026 design trends, where color choices ...

People love the rainbow of ROYGBIV colors: red, orange, yellow, green, blue, indigo and violet. Human eyes perceive visible light as this array of colors. You may notice that some colors you can ...

Color perception seems self-evident. Red, green, blue, yellow, pink and violet seem obvious to most people, but between dark red, blood red and scarlet, the nuances are more subtle. Lightspark Design ...