Even the most skilled developers and product designers can’t always know exactly what their users want. Software prototyping provides a functional proof-of-concept mock-up that identifies missing ...

Ryan Gray is Co-Founder and CEO of SGW Designworks, a product engineering and design firm featured in The Lean Startup. It’s very common for a prospective client to come to our product development ...

Working on a new product is always an exciting and risky process, even when you have all the data suggesting that the product is a win. In addition to all the administrative work, you need to know the ...

Hardware development rewards humility, discipline and clear thinking. The lessons above are rarely learned quickly, and never cheaply. But teams that internalize them gain something powerful: the ...

Investors today back more than ideas—they back execution speed and proof of concept. But traditional software builds are slow, expensive, and unpredictable, raising risk for startup backers. That's ...