Under30CEO on MSN

Stop overthinking SMS, start with cart abandonment

Marketers keep staring at last quarter’s charts and miss what matters now. I’ve built companies on a different rule. Compare ...
JD Supra

STOP Me If You’ve Heard This: FCC Says Any Reasonable SMS Opt-Out Counts

Retailers face a new compliance risk in Short Message Service (“SMS”) marketing due to the Federal Communications Commission’s (“FCC”) revocation of consent rule that took effect in April 2025. Under ...