The majority of Thais are willing to pay more to support local brands, as more than 90% feel proud seeing Thai brands in the international market, according to a survey by VML Thailand ...

After a competitive pitch process, Melior has officially been appointed as the local strategic brand and communications agency for Zeekr, the premium global electric mobility technology brand.

Despite the popularity of international F&B giants, local players are having a significant impact on the market. Knight Frank said: “The GCC has become a hotspot for global food brands like McDonald’s ...

Antonio Maxie, the owner of Nap or Nothing, says his unique clothing shop has been exposed to a larger audience since moving ...

SOCi has released the SOCi Local Visibility Index 2024, spotlighting the top 100 brands that are capitalizing on the $54.1 billion opportunity in localized digital marketing. Despite this success ...

Outside of this season’s shows and presentations at New York Fashion Week, brands are capitalising on the buzz with a much ...

THE recently concluded SM Beauty's So Much Color activation at SM Baguio was a colorful affair with local beauty brands taking center stage. Among the highlights was the enthusiastic participation of ...

Homegrown ice cream brand Inside Scoop is starting the National ... Farm Fresh’s Choco Malt uses a local chocolate malt drink that evokes childhood nostalgia. Topped with an additional chocolate ...

Amul's brand value rose 11% reaching $3.3 billion in the ranking attributed to higher scores in familiarity, consideration and recommendation metrics. Amul is the world’s strongest food brand in ...

LOCAL food and beverage (F&B) operators are facing increasing pressure from a flood of new entrants into the market – especially overseas players such as those from China. And some homegrown F&B ...

“For the local Arab consumer, who shares sensibilities with Indians, there aren’t enough home-grown fashion brands. We are addressing that gap." Also read: There is a need to tap more of those ...