AI in advertising has gone from a buzzword to a full disruptor in what feels like just a few months. If CES was any indication, there is no sign of this slowing down. Yet, although everyone’s talking, ...

At the risk of getting dorky with sports metaphors, DTC agency Rain the Growth already has a game plan to make sure its programmatic placements are a slam dunk.

As chief financial officers (CFOs) increasingly turn to agentic AI to transform traditional processes across the enterprise, their eyes are fixed on the path from promise to practical application.

Umbrella or sun cap? Buy or sell stocks? When it comes to questions like these, many people today rely on AI-supported recommendations. Chatbots such as ChatGPT, AI-driven weather forecasts, and ...

For a company so closely connected with fantasy it is deeply ironic that Disney's stock price has been far from a fairytale since summer last year. It has led some observers to think the unthinkable.