Strategy and brand consultant and D&AD Strategy Masterclass trainer Uri Baruchin​ shatters the illusion that Apple has always ...

Product branding is a crucial and challenging task for creating a unique product identity in the competitive market.

We caught up with three experts to weigh in on what leaderships lessons Brian Niccol can apply as he takes over as CEO of ...

Salesforce chief executive and co-founder Marc Benioff said earlier this week that Microsoft’s artificial intelligence ...

In a trial, the Justice Department argued that Google's 2011 acquisition of AdMeld was part of a strategy to eliminate ...

Ara: History Untold surprised me so much I ended up playing it three times. Afterward, I had a chance to chat with Oxide ...

Blankfactor is a U.S.-headquartered product engineering firm specialized in Payments, Capital Markets, Wealth and Retirement, and Fintech in North America and the UK, with extensive experience ...

but instead the discussion is once again focusing on Microsoft's overarching strategy. Many Xbox fans are angry right now ...

Together, these three pillars will ensure that people and machines understand your brand and content ... find gaps in your current content strategy, and iterate on existing content to continue ...

Microsoft has disappointed ... products and strategy “has disappointed so many customers,” touting his company’s own platform and upcoming “agent” brand of AI products as superior ...

In this role, Del Pozzo will lead Hershey's next phase of growth in the US with a portfolio of brands ...